Tap a label. Meet the work.
A wall label that keeps up with the wall.
TapFrame puts one permanent tag on a frame or wall label. Tap it and the phone opens the artist, the piece, its story and its price. Save it. Follow it. When the work rotates, the tag stays put and simply points to what is there now.
TapFrame
Tap the Label, 2026
Placed, not for sale
How it works
- 01
Tap
Hold a phone to the label on the frame. NFC does it in a second; a printed QR code is the backup.
- 02
Resolve
The chip holds one permanent address. Our server looks up what is hanging there right now.
- 03
Land
The artist, the piece, its story and its price open on the phone, ready to save or follow.
Rotate the wall, not the chips.
Live demo frames
Three real works from the Open Universe collection. Tap one to see what a visitor sees.
Who it's for
Galleries and fairs
Every wall label becomes a live page. Rehang between shows without reprinting or rewriting a single chip.
Institutions, hospitals and hotels
Rotating collections and loaned work stay labeled correctly, with the story told in full, not in forty words.
Retail and collectibles
Any curated object on a shelf or plinth: tap for provenance, the maker and the drop, and see what people actually engage with.
Coming soon
Not built yet. These arrive after the pilot.
Save to Wallet
Keep a piece as a card in Apple or Google Wallet.
Collectibles shop
Art cards, limited prints and originals, tied to the piece you tapped.
Partner dashboard
Taps, saves and inquiries per piece, per wall, per hour.
White label
Your venue's name and colors on every tap page.
The first pilot
TapFrame launches at Open Invitational during Miami Art Week, with Open Universe, a nonprofit for artists with disabilities working in supportive studios. Melin Building, Miami Design District, December 1 to 5, 2026.
Join the waitlist
For galleries, fairs, institutions and brands. One email when TapFrame opens beyond the pilot.